Monthly Archives: December 2016

Career Services Turns into Professional-dress Boutique

By Sherri Long

Media Club Reporter

Career Services has professional-style clothing available to students – for free!

Business jackets, skirts and dress shirts drape tables, chairs and filing cabinets this month in the Career Services office.

The clothing was donated to Central Penn College by Bethany United Methodist Church of Marysville, according to Career Services Director Steve Hassinger. The clothing is a variety of sizes for men and women, and is available for all students to look through during regular office hours, which are weekdays 8 a.m. to 5 p.m.

Donated clothes await students to take them home from Career Services.  Photo by Yuli Sutedjo

Donated clothes await students to take them home from Career Services. Photo by Yuli Sutedjo

“Any clothes left over after the term will be put in with the larger clothing giveaway we have in January at the Capital BlueCross Theatre,” said Hassinger.

Another option for students who need professional clothes is Dress for Success (https://www.dressforsuccess.org/) for women and Tied to Success (http://www.tiedtosuccess.org/)  for men, for which Career Services can help students register.

Be sure to stop by Career Services, in Bollinger Hall, this month to look through the professional clothing and to ask about Dress for Success or Tied to Success.

Watch for details about the Central Penn College clothing giveaway in January.

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Homecoming, Alumni Feast ‘n’ Brews And Public Relations: A Winning Mix

Central Penn Alumni Engagement Director Has It All in Hand!

Sarah Blumenschein, director of alumni engagement in her office, in ATEC. Photo by Sherri Long

Sarah Blumenschein, director of alumni engagement, in her office in ATEC.
Photo by Sherri Long

 By Sherri Long

Media Club Reporter

Planning, budgeting and promoting are a few of the public relations skills necessary for a successful Alumni Feast ‘n’ Brews Tent Homecoming event and increased alumni engagement.

And no one at Central Penn knows that better than Alumni Engagement Director Sarah Blumenschein.

Blumenschein reflected recently on the success of the Second Annual Alumni Feast ‘n’ Brews held Oct. 22 during Fall Harvest, and the skills she uses for her role as director of alumni engagement at Central Penn.

Blumenschein stated she enjoys her work because she uses “all the aspects of PR that I love doing.”

Blumenschein thoroughly enjoys highlighting the activities and successes of the more than 11,000 Central Penn alumni. Part of the planning for Feast ‘n’ Brews is the music entertainment that features alumni performers.

Also highlighted as part of Homecoming was the Golden Graduate 50th Reunion. Some of the attendees hadn’t seen each other since graduating and enjoyed reconnecting.

Alumni at the Feast ‘n’ Brews of Homecoming 2016. Photo courtesy of Central Penn Alumni Association.

Alumni at the Feast ‘n’ Brews of Homecoming 2016. Photo courtesy of Central Penn Alumni Association.

“The most surprising part of Homecoming 2016 was that we had the most graduates from the 1980s. I was thinking we would have more from the 2000s,” said Blumenschein.

Alumni engagement and PR

One of Blumenschein’s jobs is to keep track of alumni activities and successes. She also keeps track of alumni involvement in Central Penn activities and events, and of donations. Similar to a public relations professional tracking a client’s press mentions, tracking alumni involvement helps to show the success of the Office of Alumni Engagement.

“Yes, I am an ‘office of one,’” Blumenschein joked.

If she were to hire an assistant, the top three skill sets Blumenschein would look for are responsibility, driven, gets the job done; not afraid to talk to people and be interested in what the person is saying; and HUGE (Blumenschein’s emphasis) – attention to detail.

Keeping focused

Blumenschein spoke about keeping a focus on the mission of the Alumni Engagement Office. The mission statement drives the types of events and opportunities she plans for and implements.

The Alumni Engagement office’s mission statement is:

The alumni office exclusively dedicates itself to provide alumni with opportunities to:

  • Enhance career opportunities for current students and fellow graduates,
  • Evoke fond memories of their Central Penn experience and unite with the campus community and fellow graduates, and
  • Engage with opportunities that positively impact the College’s strategic plan.

2016 also marked the first Alumni Leadership Conference, featuring several alumni speakers and a networking time at the end of the conference. Blumenschein believes the event was very successful and will implement several ideas and lessons learned from this first conference into the planning of the next leadership conference.

“I use the same skills as I did in PR for Central Penn as I do in my role for alumni engagement. Instead of focusing on future and present students, I focus on the alumni,” stated Blumenschein.

Blumenschein was the communications director (now called the public relations director) of Central Penn for six years prior to taking her current position in 2015. She earned her bachelor’s degree at Bloomsburg University of Pennsylvania in 2004 in mass communications, public relations.

Alumni at the Feast ‘n’ Brews of Homecoming 2016. Photo courtesy of Central Penn Alumni Association.

Alumni at the Feast ‘n’ Brews of Homecoming 2016. Photo courtesy of Central Penn Alumni Association.

Next year, Blumenschein plans to have an alumni recognition program as part of Homecoming to highlight alumni activities such as successful career, service or volunteer of the year.

“That is all part of the planning for Homecoming 2017, which has already begun,” Blumenschein said.


 

Edited by Media Club Co-adviser Prof. Michael Lear-Olimpi

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